CROSSFIT GAMES BRAND EVENT SESSION
Crossfit Avalon Beach is run by the epic husband and wife duo, Brent and Maree Williams right on the beachfront at Avalon. This brand and content session was to document their clients competing in the annual Crossfit Games.
Across multiple weeks I had the best time photographing and cheering on the insane efforts of their clients while they pushed themselves to their personal bests. The atmosphere was electric. The endorphins were contagious. The love was everywhere in every moment. You only need to be in their presence for a moment to feel how much Brent and Maree care and treat their clients like family.
These sessions were full of sweat, gritty and holy-shit-I-just-did-that tears.
LOCATION : Avalon, NSW
Across multiple weeks I had the best time photographing and cheering on the insane efforts of their clients while they pushed themselves to their personal bests. The atmosphere was electric. The endorphins were contagious. The love was everywhere in every moment. You only need to be in their presence for a moment to feel how much Brent and Maree care and treat their clients like family.
These sessions were full of sweat, gritty and holy-shit-I-just-did-that tears.
LOCATION : Avalon, NSW
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